| Teesus | Date: Monday, 2013/07/29, 2:52 PM | Message # 1 | DMCA |
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Facebook's big increase in Q2 revenue — it was up 53% to $1.81 billion — took investors by surprise this week.It should not have.CEO Mark Zuckerberg has, refreshingly, spoken in plain English about exactly how Facebook's revenue will grow, and where its new users will come from, for months now.
The company has been very clear that its user base is switching from desktop to mobile, and that is where growth will come from.It's just that most people weren't listening.
They see those little blue ads in Facebook that they "never" click on in the news feed, and assume that everyone else never clicks on them either, and that therefore Facebook has an uphill battle ahead of it. Especially as its user-growth is slowing.Because, as we all "know," user-growth at Facebook is nearing an end. Facebook has about 1 billion users — where could new users possibly come from?
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Message edited by Teesus - Monday, 2013/07/29, 2:53 PM |
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