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Dollars to Donuts: Why Dunkin' Employees Hate Mitt Romney
Earlier this summer—several eons ago in campaign time—the political story of the day was that Mitt Romney couldn’t identify a doughnut. Media outlets like BuzzFeed and Daily Kos ran with the story; it was minor and goofy and perpetuated the narrative of Romney as awkward and out of touch. But as a New Englander myself, I knew it was highly unlikely. Dunkin’ Donuts is, without a doubt, the surging, caffeinated lifeblood of Massachusetts. No way the former governor couldn’t recognize a doughnut.
In fact, there was another reason for Romney to be familiar with Dunkin’ Donuts: It’s arguably one of Bain Capital’s success stories (by their reckoning, anyway). And while Romney was gone from Bain Capital by the time it purchased this New England staple in 2005, his campaign has become a target for slighted employees who want higher wages, benefits, and better working conditions.